By Rhea Mursalin
Xinrui Ma and Mark Borden deliver a highly educational and incredibly informative short film centered on the field known as the Internet of Behaviors (IoB). This should be considered a very significant project as it examines how the combination of data analysis, behavioral analysis, technology, and psychology can be utilized to both predict and influence human behavior.
I found this film very engaging, with Ma and Borden doing a remarkable job of holding the audience’s attention, and ensuring to address the existing ethical and security concerns within this field. I would give this film 5 out of 5 stars.
Rhea Mursalin is a recent graduate from the University of California, San Diego (UCSD), where she earned a B.A. in Communications.
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